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You are here: Home / Author Remake / MODULE 9: COACHING CALLS / 2017/12/09 Orchestrating a Book Launch

alinka rutkowska / September 11, 2016

2017/12/09 Orchestrating a Book Launch

Example launch page: http://www.supreme-leadership.com

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  • Author Remake Course
    • MODULE 1: PRODUCT Module
      • Lesson 1: [Platform Building] #1 Mistake Authors Make Lesson
      • Lesson 2: [Platform Building] What is a Reader Magnet? Lesson
      • Lesson 3: [Platform Building] What is a Landing Page? Lesson
      • Lesson 4: [Platform Building] Landing Page – the Tech Side Lesson
      • Lesson 5: [Platform Building] Autoresponders – What to Do When I Get a Subscriber? Lesson
      • Lesson 6: [Platform Building] Autoresponders – the Tech Side Lesson
      • Lesson 7: [Platform Building] Must Watch Recap Lesson
      • Lesson 8: [Formatting] A Cover that Sells Lesson
      • Lesson 9: [Formatting] Details that Matter Lesson
      • Lesson 10: [Formatting] Creating eBooks
      • Lesson 11: [Formatting] Creating Paperbacks
      • Lesson 12: [Formatting] Creating Audiobooks
      • Lesson 13 [Metadata] Keywords that Sell
      • Lesson 14 [Metadata] Titles that Sell
      • Lesson 15 [Metadata] Categories
      • Lesson 16 [Metadata] Descriptions that Sell
      • Lesson 17 [Product Core] Honing Your Craft
      • Lesson 18 [Product Core] Critique Groups Live
      • Lesson 19 [Product Core] Editing Galore
      • Check-In Success Station!
    • MODULE 2: PLACE
      • Lesson 1: [ONLINE] Mainstream
      • Lesson 2: [ONLINE] Aggregators
      • Lesson 3: [ONLINE] Undisclosed Locations
      • Lesson 4: [OFFLINE] Mainstream
      • Lesson 5: [OFFLINE] Undisclosed Locations
      • Check-In Success Station!
    • MODULE 3: PRICE
      • Lesson 1: Physical Books
      • Lesson 2: Ebooks
      • Check-In Success Station!
    • MODULE 4: PROMOTION PRELAUNCH
      • Lesson 1: [Preparation] Free vs. Paid Launch
      • Lesson 2: [Preparation] Setup
      • Lesson 3: [Reviews] Goodreads Buzz Lesson
      • Lesson 4: [Reviews] Amazon Buzz
      • Lesson 5: [Reviews] More Buzz
      • Lesson 6: [Reviews] Long Tail
      • Lesson 7: [Reviews] Editorial
      • Lesson 8: Stats
      • Lesson 9: Recap
    • MODULE 5: PROMOTION LAUNCH
      • Lesson 1: The Launch Sequence
      • Lesson 2: Positive/Negative Reviews
      • Lesson 3: Recap
    • MODULE 6: PROMOTION POSTLAUNCH
      • Lesson 1: [Getting Subscribers] Giveaways
      • Lesson 2: [Getting Subscribers] Facebook Ads Part 1
      • Lesson 2: [Getting Subscribers] Facebook Ads Part 2
      • Lesson 3: [Getting Subscribers] Social Media
      • Lesson 4: [Selling] BookBub+
      • Lesson 5: [Selling] Email Marketing
      • Lesson 6: [Selling] Author Events
      • Lesson 7: [Selling] Website Psychology
      • Lesson 8: [Selling] Foreign Rights Lesson
      • Check-In Success Station! Lesson
    • MODULE 7: MOTIVATIONAL
    • MODULE 8: BONUSES
      • Bonus 1: Goodreads Cracked
      • Bonus 2: 100 Review Book Launch
      • Bonus 3: Facebook Ads for Authors
      • Crowdfunding
      • You’re done!
    • MODULE 9: COACHING CALLS
      • 12/30/2016 (Copywriting Framework for Emails)
      • 01/27/2017 (Launch Sequence)
      • 03/01/2017 (Author Websites)
      • 03/31/2017 (What to do BEFORE you start to write)
      • 04/25/2017 (Keywords with Dave Chesson)
      • 05/19/2017 (Landing Pages with Buck Flogging)
      • 06/9/2017 (List Building)
      • 07/06/2017 (Author Success System Scorecard)
      • 07/28/2017 (Incentivized Launch)
      • 08/18/2017 (Driving Traffic from Pinterest with Lise Cartwright)
      • 09/08/2017 Engaging your readers with quizes
      • 09/29/2017 Amazon Ads with Derek Doepker
      • 10/13/2017 The Conversational Conversion
      • 10/27/2017 Seven Dark Arts of Email Marketing
      • 11/10/2017 Orchestrating a Successful Launch (with Jesse Krieger)
      • 2017/11/25 Selling 2 million books with Willow Rose (+awards list)
      • 2017/12/09 Orchestrating a Book Launch Lesson
      • 2017/12/21 Q&A (Websites, landing pages+)
      • 2018/01/06 Q&A (launch team, lead gen, Amazon page critique)
      • 2018/01/18 SL Launch Tear-down Lesson
      • 2018/01/26 Barnes & Noble Book Signing + Author Websites
      • 2018/02/6 Unpacking the Launch of “Authorpreneur”
      • 2018/02/7 Interview with Scott Joffe (“Supreme Leadership” Leader)
      • 2018/02/18 Q&A (Ingram Spark, Email sequence+)
      • 2018/03/04 Irresistible Book Titles
      • 2018/03/17 Q&A
      • 2018/03/29 Autoresponders, Speaking
      • 2018/04/14 Q&A
      • 2018/04/28 Q&A
      • 2018/05/13 Foundations to author success
      • 2018/05/22 Fit in and stand out
      • 2018/06/1 Keywords, GDPR
      • 2018/06/9 Podcasting
      • 2018/06/24 Book Covers
      • 2018/07/08 Irresistible titles
      • 2018/07/13 Q&A
      • 2018/07/23 Super Signature
      • 2018/08/04 (New Strategy!) 3-Phase Launch Lesson
      • 2018/08/14 Q&A
      • 2018/08/28 Repackaging
      • 2018/09/15 Q&A
      • 2018/09/26 Orientation
      • 2018/10/04 Success stories Lesson
      • 2018/10/15 Q&A
      • 2018/10/25 AIDA (descriptions)
      • 2018/11/10 Conversational Conversion Funnel
      • 2018/11/16 Q&A
      • 2018/11/21 “Why They Buy” launch tear-down
      • 2018/12/01 Q&A Business Mastermind
      • 2018/12/10 Categories to hit best-seller
      • 2018/12/20 Q&A
      • 2019/01/08 The 2-phase launch
      • 2019/01/17 Ten ways to build lists
      • 2019/01/29 Three Steps to a Profitable Author Business Lesson
      • 2019/02/12 What to outsource Lesson
      • 2019/02/26 “The Elon Musk Method” launch
      • 2019/02/22 “The Financially Independent Millennial” launch
      • 2019/03/14 Q&A
      • 2019/04/02 “The Elon Musk Method” launch
      • 2019/04/17 AMS Ads with Derek Doepker
      • 2019/04/30 Reviews, Hollywood
      • 2019/05/10 Creative in-person book launch ideas
      • 2019/05/24 Book repackaging
      • 2019/06/05 PR
      • 2019/07/13 Rocking book signings
      • 2019/07/25 Repositioning
      • 2019/07/05 Q&A
      • 2019/07/16 Pre-order launch day 1
      • 2019/07/29 Orchestrating a structured launch
      • 2019/08/08 Author platforms
      • 2019/08/22 Author platforms part 2
      • 2019/09/03 What works in 2019 Lesson
      • 2019/09/20 The 20/80 of book marketing
      • 2019/10/04 BookBub Ads
      • 2019/10/15 Goodreads
      • 2019/10/29 BookBub Ads Part 2
      • 2019/11/12 Instagram for Authors
      • 2019/11/26 Author websites
      • 2019/12/09 Q&A
      • 2019/12/20 “Author Inc” launch
      • 2020/01/07 Goals for the new year
      • 2020/01/21 Book Fairs in 2020 / USA Today
      • 2020/01/30 Reviews
      • 2020/02/07 What’s working now
      • 2020/03/02 Book trailers
      • 2020/03/19 Book marketing in turbulent times
      • 2020/03/27 What readers want in turbulent times
      • 2020/04/03 Titles
      • 2020/04/10 The Art of Storytelling with LP Ghostwriter
      • 2020/04/17 AMS Ads
      • 2020/04/27 Spot the difference
      • 2020/05/06 Websites that convert
      • 2020/05/19 Thirteen list building strategies
      • 2020/05/28 Q&A
      • 2020/06/09 The Super Signature
      • 2020/06/19 USA Today Anthologies
      • 2020/06/30 Promo sites
      • 2020/07/10 Bulk sales
      • 2020/07/20 Amazon page conversion
      • 2020/07/31 Q&A
      • 2020/08/11 Reviews
      • 2020/08/21 Foreign Rights
      • 2020/08/31 Q&A
      • 2020/09/10 Printer jam
      • 2020/09/22 Email marketing with elements of psychology
      • 2020/09/30 Q&A
      • 2020/10/14 Q&A with a lawyer
      • 2020/10/22 Guest posting
      • 2020/10/29 Q&A
      • 2020/11/4 Funnels
      • 2020/11/12 How to increase your book sales
      • 2020/11/25 Q&A
      • 2020/12/04 January goals and how to achieve them
      • 2020/12/14 Hall of Fame Speaker Joel Weldon
      • 2021/01/21 Profitable relationships with Dov Gordon
      • 2021/01/28 Dealing with negative reviews
      • 2021/02/05 Positioning
      • 2021/02/15 Quiz funnels
      • 2021/02/25
      • 2021/03/05
      • 2021/03/15 Leveraging relationships with Cloris Kylie
      • 2021/03/24 AMS ads with Marc Reklau
      • 2021/03/31

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